We're not talking about the design or layout, but rather the structure. What sort of components do "successful" websites share?
We separate these components into the Visible and the Invisible. In other words, what the casual visitor sees, and what is going on behind the scenes, or under the hood.
Visible - What can been seen.
What people see when they visit a website is only a fraction of what is actually there. The design and the messaging are simply end products of a more comprehensive strategy.
Invisible - The 95% beneath the surface.
It all starts with objectives. From this comes a strategy; key to a successful website.
The 'invisible' includes:
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Structure of the website
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Technology Choices
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S.E.O. (Search Engine Optimization) Planning
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Graphic/Logo Design
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Programming
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Content Production
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Marketing and Promotion
By focusing the majority of your energy on the 'invisible', you'll end up with a successful website.
The problem stands that 90% of websites only focus on 'curve appeal' or the 'Visible' and undermine the 'invisible' which leads to an ineffective website.
In a nutshell,
KHamDesigns lays out the visible and invisible components of a website, looks for the missing or broken links, and designs or creates solutions for a more effective website. This is done keeping quality, turnaround, and cost in mind. Whether it is full or partial services needed, we can help.
Find out: What 7 factors are crucial to a successful website?, Continue
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